Tools for the Trade

Digital content is increasing in volume and value, and content companies are tasked with controlling access to their media assets. While the industry labors with the challenges of standardizing DRM, thePlatform is taking the lead in developing services that help content companies more simply secure, manage, and publish their media.

January 30, 2007

Content owners are getting more comfortable with digital distribution, but they're still finding challenges in implementing rights management systems and establishing licensing agreements, and can find that lack of DRM standards inhibits their digital media business opportunities. However, today there are suppliers that can offer content owners solutions, and a growing number of industry groups are working on making DRM technology interoperability more promising.
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