Blog
Build your own iPhone web app
Posted By: Ericka Wood | Posted: 10.21.2009
thePlatform wanted to make the mobile development process easier by providing something that our customers could use to get their feet wet delivering mobile content without having to build a traditional iPhone custom application themselves.
Read More »
Increase newsletter audience and site traffic with embedded video
Posted By: Jordan Friedman | Posted: 10.12.2009
Including video in your email can be a great way to increase audience engagement with your content. Streamed video in email enables true multi-channel digital marketing, where marketers can mix the web "pull" and the email "push" video tactics to drive more user interaction.
Read More »
Maximize ad revenues with Acudeo ad policies
Posted By: Ericka Wood | Posted: 10.6.2009
Managing ad policies can be a headache. With so many ad formats, networks, servers, pattern options, and playback options to integrate and manage, many video providers find it difficult to conceptualize and optimize the entire ad policy process.
Read More »
Effective Online Video Advertising
Posted By: Jordan Friedman | Posted: 10.1.2009
Our friends at ScanScout recently paid us a visit at our headquarters in Seattle to show us the updated integration between their ad solution and our Player Development Kit (PDK) 4 via a simple plug-in. It was great to get their perspective on how to build a successful ad-revenue business for professionally produced online video.
Read More »
Relevance increases video consumption and engagement
Posted By: Jordan Friedman | Posted: 9.28.2009
For the last several years, the online video world has focused on solving the challenges of how to get content digitized and distributed. But there's been a lack of focus on figuring out how to increase consumer demand for your video.
Read More »
