thePlatform Integrates with Adobe Pass
Best-of-breed technology gives you more flexibility.
Adobe Pass has quickly become the market leader in authentication technology. That’s why our full integration with it strengthens our ability to provide the most complete TV Everywhere solution available.
While we will still offer and support our own authentication solution, we want to ensure that our users have access to leading technology and a solution that’s ultimately right for their business. Our support of Adobe Pass gives you more flexibility in how you choose to deliver your content.

Why Adobe Pass?
Whether you’re considering launching a TV Everywhere service in the near future or currently offer one, you know that successfully authenticating your viewers is critical. Adobe Pass provides several advantages.
We’ve outlined some key information to help you determine whether this solution is right for you:
How is Adobe Pass offered/delivered?
Adobe Pass is offered via the Software as a Service (SaaS) model and provides a secure communication between end users, programmers (content owners), and pay TV providers in order to validate entitlement to content. The core components of the service include the client side Access Enabler and the hosted Adobe Pass Server. The Access Enabler is a small file that is integrated with thePlatform’s Player Dev Kit or can be integrated by itself to a webpage. It communicates with the Adobe Pass Server, which in turn has connections built into the authentication systems of the various pay TV providers.
Adobe Pass provides a single, persistent login as users travel from site to site across the Internet. Adobe Pass for TV Everywhere is player and platform agnostic and integrates with any playback application, including Silverlight and HTML5. Additionally, Adobe Pass supports devices where Flash Player is not yet available via HTML5.
Adobe Pass is supported by virtually any device with the HTML5 web kit for in-browser viewing experiences.
For more information from Adobe on their offering, visit the Adobe Pass product page here.

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