Customized video players, no code required: new Player Service
Written By: Ryan Bogden, Product Marketing Manager
Sometimes the words ‘Custom’ and ‘Quick’ are a contradiction. Not so with our new Player Service.
Creating the right look and feel and providing rich functionality in your players is no small task. That’s why when we set out to build our new Player Service, we wanted to give our users the ability to create truly custom players without draining their technical resources or delaying content delivery while new players are being developed. thePlatform’s Player Service lets you launch unique players that are configured for PCs, Macs, mobile phones, and OTT devices in a matter of minutes. And best of all, it’s a hosted service.
The Player Service provides a simple to use console, so non-technical users can build their own players—choosing from 8 different layout templates, multiple skins, dozens of color schemes, and more—within a matter of minutes.
We think of it as customized service with off-the-shelf convenience.
Key benefits of our new Player Service:
- Unique players are created on the fly
- Requires minimal resources – anyone on your team can create a great looking player
- Offers ad policy support for HTML5 including mid-roll support
- Inline preview features lets you view player changes while you work
- Players are hosted by thePlatform
Our Player Service offers all standard features offered in our Player Dev Kit, without the need to build it through code or host it. Standard features for all players include full-screen playback, sharing, embed code, auto-start playback and support for our partner plug-ins.
Here’s a peek at a few other features that set this new feature apart:
Preview Changes in Real-time
Configuring your player is a lot faster when you can view your changes while you’re making them. The tool’s preview pane allows you to view the player while you’re working in the console. This saves you the effort of going back and forth between consoles to ensure your player is right. No other online video platform offers this dynamic preview capability.
Videos are automatically formatted for the right device
The service’s built-in intelligence lets you present players in both Flash and HTML5. There’s no need to create and manage separate online video players for each viewer environment and you don’t need any additional code on your website. Using a single embed code, Smart Players automatically detect the devices viewing your video and deliver the appropriate format for that environment. Layouts dynamically resize to fit your selected content size regardless of the skin or layout with smart logic for aspect ratio resizing.
Makes Sharing Easier
You can increase social network reach by encouraging viewers to share videos on Facebook, Twitter, and other social media. thePlatform’s Player Service is white-listed with Facebook for in-stream playback of shared links.
To learn more about our Player Service contact your account manager today. You can also find more information in our Technical Resource Center.
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